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VODA — Clear by Design
Label design & advertisement for a fictional vodka brand exploring minimalism, clarity and perception.
VODA is a fictional vodka brand developed as a study in reduction, clarity and visual restraint. The project explores how identity can be built through absence, where simplicity becomes a form of expression rather than a lack of it.
The visual system is based on transparency, silence and precision, translating the idea of purity.
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